Quote:
Originally Posted by cs4444
This is just one month of global sales, it makes a statistic, but not a trend. I would take one months numbers with a grain of salt. Last January Audi out sold BMW as well, but yet trailed them at year end.
I personally don't care who sells more, but it's funny when BMW is leading people say BMW's are "too common", when they trail people say they need to"wake up"or "they lost their way"...
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It looks like sales in China were the main culprit citing stale models (models like the current 7 Series and X1). If that's the case...this sales trend could continue for quite sometime.
I doubt anyone in Munich or in NJ is celebrating January sales numbers. Trailing rivals in sales means more R&D money going towards your competitors instead of to you, not good.