Quote:
Originally Posted by CarReviewBMW
Because it's 'terrible' for online car fans like you and everyone on these forums. BUT it's great for the BMW BRAND.
It's not a 'concidence' that BMW started selling more when they started appealing to the actual public. They were always a top 3 Seller in America. Now they have a great chance to actually start a #1 run like Lexus did during the 2000's. Why? Because they are smart and know the average consumer look at the 328 and the 335 in the same way. 'It's a 3'.
They don't need to build great engines, they just need to build a bunch of 40,000-50,000 dollar cars that can appeal to the masses.
|
It's going to be hilarious when this backfires and they become the new GM. Volume isn't everything.