Quote:
Originally Posted by Germanauto
Nobody here has ever questioned the business sense behind catering to Chinese tastes, the SAV craze, bland electric steering, turbo 4 engines, M brand dilution, and overall watering down of BMW driving dynamics. These are all very sound business decisions which have paid dividends to Munich.
But that doesn't mean the enthusiast in me should be pleased with all this. I'm not paid by BMW to defend them, as a matter of fact I pay them if I choose to purchase their products or not. We are all car enthusiasts because we look at cars as an emotional purchase rather than an objective, "business" type of decision. So no I'm not going to excuse BMW for being the ultimate sell-out machine.
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No one here is telling anyone to be happy with BMW's recent design direction.
I'm with the majority expressing concerns about recent BMW designs and this is a legitimate discusson. The issue I'm addressing is with hyperbole statements such as "our cars are now designed for the Chinese first" (they are not) or "style solely for 25% of their market" (they are not).