[SteveinArizona]

Originally Posted by TheMaxXHD

Perhaps I wasn't clear. It is a cost saving measure for both BMW and consumers long term. Short term, for BMW, it likely cost them more than physical buttons, due to R&D, but over time of sales, will net them a positive cost saving measure, and therefore, also consumers.

The logical fallacy here is that people are assuming BMW is taking that cost saving and not passing on ANY of the savings to the consumers, leaving them with a lesser solution for the same cost, when that is not true. Maybe in the short term it is not saving anything, because in the short term it also isn't saving BMW much because of the R&D costs, but it also will mean, hopefully, just like all the other cars doing this, a stabilization of car prices, where they won't continue to increase dramatically over the next few years.

And you know this how?