Quote:
Originally Posted by Fugly M3
Classic cycle:
1. Build amazing product for small audience.
2. Small audience adopts heavily and attracts attention.
3. Broad audience adopts but whines about the very qualities that make product amazing.
4. Focus group amazing product and destroy it.
5. Broad audience goes mad. Small audience walks away.
6. Broad audience realizes everyone has said product and it's neither good nor cool.
7. Broad audience walks away. Company in crisis.
8. Company recovers with return to step 1 or fails.
We're somewhere around 5 is my guess.
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I wouldn't really consider it to be a cycle when they produced world renowned sport sedans for 30 years and have now produced more isolated, but still sporty, sedans for the next 15 years. That cycle is more akin to smaller products / trends that come out (piano black, for example, being a trim in everything from 2017-2020 and sort of going away since).