Quote:
Originally Posted by late apex
Well if BMW isn't successful as a company, they wont be making any more cars for enthusiast ever! They have to tailor their vehicle lineup to appeal to the masses. I'm sure they'll continue to offer a few vehicles that focus on driving experience, but their main lineup wont.
When BMW (you can include Audi and Mercedes as well) start tailoring most of their vehicles to enthusiast we'll see a lot of happy people on car forums and a lot happy magazine editors. However, shortly after we would see reports of the worst sales decrease in history. BMW, Audi, and Mercedes would be looking for a Gov bailout because the masses aren't buying and do not want the same thing enthusiast want.
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Do you have an example of this? In fact it seems what we've seen is that when car companies start to build cars for their enthusiast faction they see more success. Look at Ford, GM and Chrysler.
Enthusiasts when pleased will be your biggest advertisement.