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Originally Posted by JohnMan
The folks at BMW aren't retards. I'm sure the Munich folks have carefully considered all the pros and cons of any collaboration with Toyota before agreeing to this move. As a for-profit venture, BMW isn't simply going to give away diesel engines for free to Toyota without any kind of substantial benefit in return.
I'm more concerned with how long this joint-venture can last. BMW and Toyota have quite different corporate cultures and this is often a big stumbling block. Volkswagen and Suzuki had a agreement for example, one that is falling apart as we speak. Still, Toyota's newly unveiled motto is to making their cars "fun to drive" again, and if they are serious with it, then they can certainly learn a thing or two from BMW in that department. And BMW can also learn how to make their cars more reliable.
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+1!
IMO, it'll suck for a Toyota owner to replace parts on a BMW engine.
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