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Originally Posted by soupy
I actually kinda like the look...but it's still a photoshop and discussing its merits is rather pointless.
For the 3-series which is their top seller and for the "regular luxury car buyer", this is a good step in the right direction. I feel like Audi and MB have already made leaps ahead of BMW already and BMW's the one's playing catch-up now...at least in terms of technology.
No, that'd be Mini Cooper customers. And since when did spending $40k on a "cheap" car turn them inferior and unqualified on commenting in regards to the direction to where the brand is going?
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What leaps have Audi and Merc made that BMW hasn't? BMW is not playing catch-up on technology at all...in fact, it is usually the case that MB and Audi are copying from BMW.
This article is just a bunch of BS. "A senior BMW source" could be anybody. And until the author provides the name, I'm just going to write this one off as non-sense. How the hell are they going to get power out of a three-cylinder engine when they keep making their cars fatter and fatter? I really wouldn't put any credibility into this article whatsoever.