03-24-2008, 09:04 PM | #1 |
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BMW builds a ramp for the 1-series launch (literally!)
Ok, this is part of the new viral marketing campaign that BMW wants to do for the new 1-series.
They have actually built a giant ramp and will supposedly "launch" a new 1-series off it. Considering the 1-series is now officially out and can be seen at the dealership and ordered, I don't know when this "launch" will happen, but check out the website here: http://www.rampenfest.com/. And here is the blog for the ramp "filmmaker": http://jeffschultz.wordpress.com/ |
03-24-2008, 09:12 PM | #2 |
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I just saw about 4 135i's at my dealer today. I guess they're not selling.
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03-24-2008, 10:18 PM | #4 |
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03-24-2008, 10:23 PM | #5 |
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whoa... --\
-----------\ ------------\ _____________\_________
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03-24-2008, 10:24 PM | #6 |
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Just the state of the economy? Or is everyone waiting for the GTR?
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03-24-2008, 10:38 PM | #8 | |
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03-24-2008, 10:38 PM | #10 |
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wtf???????? is this ramp for real???? how can it be that big, that would cost millions to build...!!!!
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03-24-2008, 11:05 PM | #11 |
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True. My dealer has two M3's as well (1 jb, the other ir)
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03-24-2008, 11:28 PM | #13 |
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Guys it is just supposed to be a funny video. Did you see all the billy-bob teeth and the quick sequence where the guy was sitting in the 1-series? All marketing.
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03-25-2008, 04:16 AM | #16 |
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03-25-2008, 05:21 AM | #17 |
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All the story behind this is the following:
Bmw built in the bavarian village "Oberpfaffelbachen" a giant, 454m tall ramp. Since Audi used already in the 1980s a ski jumping ramp in scandinavia to prove the traction potential of the quattro, BMW will go one step further: They will use this ramp to "launch" the 1 series in the USA. The 300hp of the 135i Coupe will be enough to "shoot" the car from the ramp over the atlantic ocean right into the american market... http://oberpfaffelbachen.com/rampenfest.php |
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03-25-2008, 06:54 AM | #19 |
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What did you think of the 135i in person?
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03-25-2008, 07:42 AM | #21 |
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i drove a 135 i loved it and looks sick i would get one if i werent getting the m3
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03-25-2008, 08:02 AM | #22 |
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i cant decide between 135/335. wish i could get an m3 although i dont like the bubble very much but could learn to live with it.
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