Now I'm convinced Ferrari is just trolling everybody, this can not be real...
Tejas1836 wroteIt cannot be unseen
thedrive.com
147.7KVIEWS
174REPLIES
337APPRECIATES
08-07-2026LAST POST
Tejas1836 wroteAlso cannot be unseen.It cannot be unseen
thedrive.com
Tejas1836 wroteWell now I want one. But I’ll need it signed by Tom HanksIt cannot be unseen
thedrive.com
Signed by Ronald McDonald would be more appropriate...
Altamate wroteWell now I want one. But I’ll need it signed by Tom Hanks
Sedoy wroteI was thinking Forest Gump, but obviously I was too obscure.Signed by Ronald McDonald would be more appropriate...
Sedoy wroteThe Extended Range PackageI'm glad they tried generating something new with the fans on the roof. Typically, they just do a diesel generator towing behind
=>Car-Addicted wroteWe all know that there are car people and "I could care less as long as it gets me there people" Our problem is we are car people. While we need our automotive obsessions to get us there, but it has to have some "soul" in the process. EV folks are a odd mix of environmentalist misinformed people and transportation economy (Miles/mpg) Miles/kwh) and technology buyers. IMO not serious car people but serious technology people. Everyone could get along fine were not the heavy hand of government constantly tipping the scales. I think Ferrari made a marketing/branding error on the Luce but I'm sure people will buy them anyway, I doubt Ferrari will show a profit on this venture but what is the value of getting the Italian/EU morons off your back for a while?
Leave it to the Chinese
ROME, July 29 (Reuters) - Ferrari (RACE.MI), opens new tab has hit its annual sales target for its first-ever electric vehicle on the back of strong demand from China, the Financial Times reported on Wednesday, citing people familiar with the matter.
The luxury sports car maker had aimed to sell just under 500 units of the Luce model this year, and the quota was filled in less than two months since the car's May 25 launch, the newspaper said.
ROME, July 29 (Reuters) - Ferrari (RACE.MI), opens new tab has hit its annual sales target for its first-ever electric vehicle on the back of strong demand from China, the Financial Times reported on Wednesday, citing people familiar with the matter.
The luxury sports car maker had aimed to sell just under 500 units of the Luce model this year, and the quota was filled in less than two months since the car's May 25 launch, the newspaper said.
Car-Addicted wroteI’m not surprised at all, and I doubt they all went to china, but maybe.Leave it to the Chinese
ROME, July 29 (Reuters) - Ferrari (RACE.MI), opens new tab has hit its annual sales target for its first-ever *electric vehicle on the back of strong demand from China, the Financial Times reported on Wednesday, citing people familiar with the matter.
The luxury sports car maker had aimed to sell just under 500 units of the Luce model this year, and the quota was filled in less than two months since the car's May 25 launch, the newspaper said.
Also, it looks a lot better in red to me.
Oh no, they forgot to add dramatic black smoke from that diesel generator... 
///M Power-Belgium wroteThe Extended Range Package
Sedoy wroteWhat smoke ?Oh no, they forgot to add dramatic black smoke from that diesel generator...
Car-Addicted wroteDoesnt China always do this though: Buy high end import cars, create a very temporary yet deceptively strong early market and then promptly make their own models that under-cut $$$$ it by 50%. Then, the foreign company scrambles to save face as the market dries up & disappears?Leave it to the Chinese
ROME, July 29 (Reuters) - Ferrari (RACE.MI), opens new tab has hit its annual sales target for its first-ever *electric vehicle on the back of strong demand from China, the Financial Times reported on Wednesday, citing people familiar with the matter.
The luxury sports car maker had aimed to sell just under 500 units of the Luce model this year, and the quota was filled in less than two months since the car's May 25 launch, the newspaper said.
Didnt this happen to Porsche, Mercedes, Audi, etc. recently? Too much confidence in the Chinese market. It just doesnt work long term, the data shows.
As for this Luce? I cannot believe anyone would pay money for this thing. But, the Pontiac Aztek also had buyers so theres that.
I have a few friends who ordered one because of the allocation bait. I'm sure I'll see one in person sooner rather than later and drive it.
500 units in 2 months isn't the win that it's being portrayed as, and I'm not sure why the media is framing it that way. This means that demand was very soft, and that they had to be bundled to be moved.
Also in the market:
The Temerario is seeing soft demand because people don't like the exhaust, I know of at least 2 deals that walked once they drove it, but this also means they have SICK 1 pay lease options if anyone wants one. Put an exhaust on it and done. I may swap my Artura for a temerario. Also they huck rocks everywhere because of the exposed rear tires.
Revuelto SV is being offered for existing owner allocations, supposedly no J variant, still will be heavy as hell and slow
788HS sold out ASAP (200 units)
Aston Martin has a 1/200 limited edition GT12 Vanquish coming
500 units in 2 months isn't the win that it's being portrayed as, and I'm not sure why the media is framing it that way. This means that demand was very soft, and that they had to be bundled to be moved.
Also in the market:
The Temerario is seeing soft demand because people don't like the exhaust, I know of at least 2 deals that walked once they drove it, but this also means they have SICK 1 pay lease options if anyone wants one. Put an exhaust on it and done. I may swap my Artura for a temerario. Also they huck rocks everywhere because of the exposed rear tires.
Revuelto SV is being offered for existing owner allocations, supposedly no J variant, still will be heavy as hell and slow
788HS sold out ASAP (200 units)
Aston Martin has a 1/200 limited edition GT12 Vanquish coming
I've zero horny for the two new Lambos, soulless.
Alfisti wroteYeah, I mean people can joke that most of us would never be able to afford such cars but IMO, Lambo and Ferrari are starting to lose some of what made us stick posters of their cars on our bedroom walls & all that stuff.I've zero horny for the two new Lambos, soulless.
Ferrari especially as of late has gone all goofy with their modern styling. They arent just not good-looking, their like pretty much ugly. I get excited when I see like a 458 or anything from that era or older. Huge woody for the 80's and 90's cars. It just isnt working anymore. Never thought we'd get here but we are.
Modern Lambos are better overall and still retain the proper shape. But there are too many ducts, scoops, folds, creases, wings, etc. Im not a fan of most of that. I prefer clean lines. Like the Murcielago and such. Gallardo & Huracan got it right.
And lets not even get into the battery stuff.
Just my 4 cents.
Deposits (presumably) on 500 units in 2 months representing $200 million in revenue seems like a win to me. Especially on a car that is a big, big departure for Ferrari, as we all note.
I don’t think Ferrari stays up late thinking about our validation, just like BMW proved the G8X M was a good decision (out of many they could have taken). If I had a dollar for every comment vilifying the G8x looks, I’d be able to afford a Luce…which would get me on the list for a better looking Ferrari….
I don’t think Ferrari stays up late thinking about our validation, just like BMW proved the G8X M was a good decision (out of many they could have taken). If I had a dollar for every comment vilifying the G8x looks, I’d be able to afford a Luce…which would get me on the list for a better looking Ferrari….
Mikey240 wroteFor me it's the turbo charging and hybrid stuff, just not for me on a sports car. Ferrari turbos, to be fair, still seem to rev out and sound nasty but generally speaking, I want NA internal combustion on a fair weather sports car. Pretty much any car announced by Lambo or Ferrari in the last 15 years would be better off with Lambos old natural V10 or V12 or Ferrari's V12 from the 812. Done.Yeah, I mean people can joke that most of us would never be able to afford such cars but IMO, Lambo and Ferrari are starting to lose some of what made us stick posters of their cars on our bedroom walls & all that stuff.
Ferrari especially as of late has gone all goofy with their modern styling. They arent just not good-looking, their like pretty much ugly. I get excited when I see like a 458 or anything from that era or older. Huge woody for the 80's and 90's cars. It just isnt working anymore. Never thought we'd get here but we are.
Modern Lambos are better overall and still retain the proper shape. But there are too many ducts, scoops, folds, creases, wings, etc. Im not a fan of most of that. I prefer clean lines. Like the Murcielago and such. Gallardo & Huracan got it right.
And lets not even get into the battery stuff.
Just my 4 cents.
Henn28 wroteYes, Such a good decision they dumped the ugly snout for 2027 for a one that looks like a CamaroBMW proved the G8X M was a good decision (out of many they could have taken). If I had a dollar for every comment vilifying the G8x looks, I’d be able to afford a Luce…which would get me on the list for a better looking Ferrari….
Alfisti wroteAgree on NA power - its always preferred, even though the turbo in my 240i does make it go fast.For me it's the turbo charging and hybrid stuff, just not for me on a sports car. Ferrari turbos, to be fair, still seem to rev out and sound nasty but generally speaking, I want NA internal combustion on a fair weather sports car. Pretty much any car announced by Lambo or Ferrari in the last 15 years would be better off with Lambos old natural V10 or V12 or Ferrari's V12 from the 812. Done.
.Overall though, My sports/exotics/muscle/etc must be petrol powered. I just cannot get on with batteries being what drives cars in that class of vehicle. Id take a petrol-based turbo over any hybrid or EV is what Im saying.
Car-Addicted wroteYeah, Im not liking the front end or rear end look of this car. My 4 cents.Yes, Such a good decision they dumped the ugly snout for 2027 for a one that looks like a Camaro
Henn28 wroteNo, they dont care which is fine. Its just a shame that such an iconic car company is now where they are at. Just crazy.Deposits (presumably) on 500 units in 2 months representing $200 million in revenue seems like a win to me. Especially on a car that is a big, big departure for Ferrari, as we all note.
I don’t think Ferrari stays up late thinking about our validation, just like BMW proved the G8X M was a good decision (out of many they could have taken). If I had a dollar for every comment vilifying the G8x looks, I’d be able to afford a Luce…which would get me on the list for a better looking Ferrari….
Its also incredibly dumb that you have to buy one of their UN-desirble cars just to have a chance at one of their slightly more desirable cars. And some of of those are fugly too, IMO.
It never used to be like this. As I said, any bloke with the resources could stroll into a Ferrari dealer and usually get what they wanted. Thats long gone. Its one thing to keep production numbers low and whatever. Its another thing to play this chicken-shit game they are playing with "Buy our lame SUV and then maybe you can order an XXXX model". Sorry, thats just whack.
Good thing my working class ass doesnt have to worry about it, right?
Well, to be fair, it is a complete redesign of the 3 series with a totally new look which will carry across all BMW models eventually. The huge grill days are gone and something had to replace it. I am a bit surprised too that they cribbed the Camaro.
Just like the G8x series, we’ll get to suffer through years of professional reviews and attention economy influencers vilifying the new M3’s looks, weight, size, dash, etc., etc. This angst will eventually turn to begrudging admiration and finally to outright fawning towards the end of the lifecycle of the new car. Just like the G80, E46, E36, et al.
Meanwhile, despite all the spilled ink, BMW will sell in huge numbers the new M3s and M4s.
Just like the G8x series, we’ll get to suffer through years of professional reviews and attention economy influencers vilifying the new M3’s looks, weight, size, dash, etc., etc. This angst will eventually turn to begrudging admiration and finally to outright fawning towards the end of the lifecycle of the new car. Just like the G80, E46, E36, et al.
Meanwhile, despite all the spilled ink, BMW will sell in huge numbers the new M3s and M4s.
Henn28 wroteAll good points. I dont hate it overall - there is potential there but not a fan of the front and or rear tail lights. But then, the rear end and tail lights on my G42 M240i arent that great either. Still love my car though.Well, to be fair, it is a complete redesign of the 3 series with a totally new look which will carry across all BMW models eventually. The huge grill days are gone and something had to replace it. I am a bit surprised too that they cribbed the Camaro.
Just like the G8x series, we’ll get to suffer through years of professional reviews and attention economy influencers vilifying the new M3’s looks, weight, size, dash, etc., etc. This angst will eventually turn to begrudging admiration and finally to outright fawning towards the end of the lifecycle of the new car. Just like the G80, E46, E36, et al.
Meanwhile, despite all the spilled ink, BMW will sell in huge numbers of the new M3s and M4s.
.As always, lets see one live and re-assess. Remember, the G42 and G87 were "ugly" too.... then.... you see one and go "Oh wait a second".
